Hippo Needs Your Financial Support 
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Hippo is grateful to accept any amount you can give. With your support Hippo will continue to flourish. We’ll keep our coverage free and independent, our communities connected and you, our valued readers, in the know.

We would also be glad to accept your check made payable to HippoPress. If you are signing up for membership by mail please include an email address. Our mailing address is:
HippoPress
195 McGregor Street
Suite 325
Manchester, NH 03102

Why does the Hippo need your money?

For two decades, the Hippo has brought you news and information about arts, entertainment, the food scene and more. You picked up the paper for “free” because, while you were planning your nightlife excursions with the Music This Week or reading about the newest restaurant in Weekly Dish, you were also seeing ads, primarily from local businesses and organizations. You “paid” for the cost of gathering information and reporting stories — and these elements have significant cost — by looking at the ads that ran next to the stories. Readers, like viewers of broadcast TV in the pre-cable era, paid for content with their eyeballs, with their attention. 

Now, even before the economic upheaval of the coronavirus, we find ourselves in a situation where fewer businesses are advertising. Some feel that they can’t. Some feel that social media alone can get the word out. And now many of the places and events that normally advertise in our pages are closed or canceled. Even though our readership has remained strong (and even though we have good evidence of how Hippo advertising has helped businesses find new customers and stay engaged with longtime fans), we are looking at a future with fewer ads. 

We love New Hampshire, specifically Manchester (where the Hippo got its start), Concord and Nashua and all the surrounding communities. We want to continue to provide coverage of, as we’ve always said, “arts, entertainment and quality of life.” We have always felt that things like the restaurants and festivals that constitute the area’s food scene or the constantly evolving live music scene are an important part of what makes life in New Hampshire special. We think these things deserve the same serious journalistic approach — with the same strict separation between the sales and editorial departments —  as more traditional news. 

And here’s where you come in. 

To continue providing this coverage, to continue bringing you a view of our section of the state beyond the daily headlines and give you the information to make the most of living here, we need you to pitch in. We want to keep offering you a listing of live music, updates on the comedy scene, a look at new art exhibits, a peek at theatrical productions, interviews with local authors and ideas for your weekend hikes. To do that, we need your financial support. Help us continue our mission of strong local coverage so we can help you make the most of your next meal or your weekend plans. 

Please consider supporting us by becoming an annual member. All members will get exclusive access to Hippo’s online articles and archives, exclusive content, Hippo deals (when available) and a bumper sticker. If you can lend additional support it would be greatly appreciated and would help us with our mission.