10th annual Distiller’s Showcase of Premium Spirits
By Mya Blanchard
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Whether you like gin, whiskey, vodka or tequila, there is something for everyone at the 10th annual Distiller’s Showcase of Premium Spirits, the main event of New Hampshire Distiller’s Week, at the DoubleTree by Hilton in Manchester on Thursday, Nov. 2, from 6 to 8:30 p.m. to benefit the New Hampshire Food Bank.
“I’ve been with the Commission just over 30 years and … I attended the Winter Wine Spectacular,” said Mark Roy from the New Hampshire Liquor Commission. “As I walked around the event and took in the scenery and how things were running, I said, ‘Why can’t we do this for a spirits event?’ … We had 225 guests our first year, and every year since then it has seen significant growth, with our first sellout last year.”
This year’s showcase will feature more than 600 spirits and 35 food and beverage vendors like Atlantic Grill, Fabrizia Lemon Baking Co., Tuscan Kitchen, Stark Brewing and The Press Room.
“I like to tell people to use this event as an opportunity to sample products that you normally wouldn’t try, are out of your price range, or you’re not sure if you’ll enjoy,” Roy said. “Some people don’t enjoy drinking spirits straight so they offer a signature cocktail at a lot of these tables so you can get some ideas on how to use these products and maybe get some new cocktail ideas.”
Water and soft drinks will also be available through a sponsorship with Pepsi, McDonald’s will offer food and coffee, and new this year is a water break stationed sponsored by Crown Royale. There is also a free ride home program through transportation companies like Grace Limousine Service, and the hotel offers sip and stay packages with reduced room rates. Another addition is the Penstock Room with 14 tables showcasing high-end, ultra-premium spirits such as Kentucky Ale Whiskey and Grand Patron Tequilas. Other happenings throughout the week include tastings and food pairings, seminars and bottle signings.
Returning to the showcase this year is Cathedral Ledge Distillery, New Hampshire’s only organic distillery.
“We make a variety of spirits — whiskeys, vodkas, gins — all grain-based spirits that are crafted grain to glass, so we do everything from milling all the way through bottling in our facility in North Conway,” said Christopher Burk, who owns the distillery with his wife. “Being organic means all of our ingredients are organic, so no GMOs, no artificial fertilizers, no pesticides or herbicides. A big part of what makes our distillery unique is our water. Our pristine water literally runs off Mt. Washington into our backyard. We don’t have to filter our water … and by not filtering we’re able to leave the local minerals in and that becomes part of the distinct flavor of our product.”
Burk will be bringing gins, bourbons and one of their most popular sellers, their maple liquor, to the showcase.
Also making an appearance is Charlie Moore, also known as the Mad Fisherman, Grace Gonzalez, the fourth-generation distiller from El Mayor and the current master blender from Kentucky Owl.
“The ability to have consumers come in and actually get … to meet these people and see the names behind the brand I think is huge,” Roy said. “They get the chance to meet these people that are just like you and I that spend their days doing what they enjoy and creating incredible spirits and we’re lucky enough to have a lot of them right here in New Hampshire.”
10th Annual Distiller’s Showcase of Premium Spirits
Where: DoubleTree by Hilton, 700 Elm St., Manchester
When: Thursday, Nov. 2, 6 to 8:30 p.m.
Tickets: $75 general admission; $90 for 5 p.m. admission, and $120 for VIP admission that include 5 p.m entry and ultra-premium product samples.
See distillersshowcase.com
Featured photo: Courtesy photo.
