Keith McDonald
Water filtration specialist
Keith McDonald is the owner and founder of NH Tap, a Milford-based company that builds custom water filtration systems for homes in New Hampshire.
Explain your job.
I schedule and run free water tests for people who [request them]. Then, when people decide they want to move forward with cleaning their water, I engineer and design a custom system for them and have it built. Then I send it over to our installation team to have it installed.
How long have you had this job?
I’ve been in the water treatment industry since I was 22, and I’m 38 now. We started NH Tap in 2017.
What led you to this career field and your current job?
I’m from Jaffrey, originally. I moved to Florida to pursue a professional breakdancing career, and I was actually very successful. I got hired … to dance professionally everywhere from Disney to Universal Studios. At the same time, I got introduced to the water treatment industry. I learned so much, in Florida, about public water. … When I moved back home to New Hampshire, I saw a real need here. There were no companies really focusing on public water … so I saw an opportunity and started NH Tap.
What kind of education or training did you need?
All the chemistry I needed to understand and the engineering skills I needed in order to design systems were self-taught; I read a lot of college publications. … I also had a fantastic mentor in Florida who [taught] me about water and how to present and communicate things about water and design systems … and taught me a lot about the business side of things.
What is your typical at-work uniform or attire?
We have slate blue or battleship gray polos that say ‘NH Tap’ across the upper chest area.
How has your job changed over the course of the pandemic?
The pandemic was actually really good for us. More and more people from the cities outside of New Hampshire, like Boston, were moving to New Hampshire, and many of them were going from having public water to having a private well for the first time. They had no idea what it meant to have clean water because they were used to just turning the faucet on and having the city provide what was considered to be clean water.
What do you wish you’d known at the beginning of your career?
To not be in any rush, and to enjoy every step of the process. … I’m not in a rush to grow anymore. I wake up every morning, motivated, and focus on being diligent and patient and persistent so that I can just enjoy everything as it grows organically.
What do you wish other people knew about your job?
The importance of building a fantastic team. You have to get all the right people on the bus, the wrong people off the bus, and all the right people in the right seats before you can figure out where to drive it. I have those seats filled now, and I can honestly say that I have no stress or anxiety, because everything is so streamlined, thanks to my team.
What was the first job you ever had?
I worked at Athens Pizza in Jaffrey.
What’s the best piece of work-related advice you’ve ever received?
Do nothing out of selfish ambition. I’ve learned to actually put others before myself, and the more I continue to do that, the more joy I have in building NH Tap.
Five favorites
Favorite book: The 4-Hour Workweek
Favorite movie: Fantastic Mr. Fox
Favorite music: Breakdance beats
Favorite food: Arepas
Favorite thing about NH: Nothing beats a New Hampshire summer.
Featured photo: Keith McDonald. Courtesy photo.