Manchester shop brings Grecian goods to the Granite State
During a summer vacation in Greece, an American adolescent meets a Greek teen, creating a bond that will last a lifetime. It sounds like a movie, but it is in fact the true origin story of Taste and Art of Greece, an online shop that brings products made by small-scale Greek artisans to the Granite State with a new brick and mortar location on Hanover Street in Manchester, which was slated to open Sept. 27.
“Growing up Greek, we often went [to Greece] as children and I made some wonderful connections over the years, one particular person, Strati Vougiouka, who lives in the village where my father was born,” said Elaine Setas, who owns the shop along with Vougiouka.
After losing touch, the two reconnected as adults when Setas started regularly visiting Lesbos again with her husband.
“Strati started talking about a dream and a vision to open a traditional Greek store,” she said. “We did research for about a year and half, two years and what we saw were a lot of Greek shops … but they weren’t talking about what products meant, who is making the product or the meanings and traditions,” Setas said “So I said, ‘I don’t want to make a store that’s just selling products — let’s make something that tells a story.’”
At the time, Setas was working as an office assistant and thought this would be a great hobby to take on. The pair opened their online store, Setas handling the marketing and attending local Greek festivals, and Vougiouka working behind the scenes in Greece, dealing with the artists and organizing shipments. After a while, the business proved to be so much more than a side hustle, so when Setas was laid off from her office job, she jumped fully in and never looked back.
“We hear a lot at these festivals and things that we go to that we definitely stand out,” she said. “We’re not your typical Greek shop.”
The duo’s initial plan was to sell more food than they currently do, but they had to be selective with what they brought in due to the complicated nature of importing food into the States. As a result, they expanded the art side of things with blankets, clothing, jewelry, handbags and ceramics while also carrying pantry items like spices, infused honey and olive oil as well as chocolate.
“One of the biggest items with a story that resonates with many people [are the ceramic] pomegranates,” Setas said. “Pomegranates mean luck and prosperity in the home and at midnight on New Year’s Eve in Greece they step over the threshold of their door and smash a real pomegranate and the amount of seeds that scatter means the abundance of luck you’ll have.”
In addition, the shop also sells ceramic boats that symbolize charting a new path and honor the fishermen of the Greek islands, as well as hand painted, traditional sheep bells that Setas says carry a sense of nostalgia for summers spent in Greece. Each item comes with a card that explains its meaning.
“We have something for every person, every culture, every nationality,” Setas said. “Greeks are known in the world for their hospitality and our art and our culture and … our whole mission [is] to share that with the world.”
Taste and Art of Greece
Where: 32 Hanover St., Manchester
When: Wednesday through Saturday, 11 a.m. to 6 p.m. (Additional special hours will be posted on their website and social media pages.)
Visit: tasteandartofgreece.com
