Market Days Festival returns to Concord
Intown Concord executive director Jessica Martin talked about the 47th annual Market Days, a three-day street festival in Concord happening Thursday, Aug. 19, through Saturday, Aug. 21.
How is Intown approaching Market Days this year?
Now that things are back open after being closed for more than a year, this is kind of like our ‘welcome back’ to downtown. … We’ve decided to go back to the basics and keep it classic with things that have worked and been successful in the past. Good food, good music and fun activities — that’s what we’re really trying to focus on.
What’s on the agenda?
We have over 120 different types of vendors attending, with a mix of food, retail and nonprofits … as well as the Concord Arts Market, and the farmers market on Saturday morning as normal. … For kids and families, we have a KidZone, which will be directly in front of the Statehouse stairs. … The library is doing a storytime for kids. … We have a great kids musician, Mr. Aaron, coming. … We have free activities all three days, including workout classes [like] yoga, Zumba and jazzercise; dance demonstrations; all kinds of arts and crafts; face painting; … a touch-a-truck; … and a beer garden. We have a dog training show and a splash zone for dogs. … There are three stages with more than 30 hours of music and entertainment: the Binnie Media Performance Stage, which is the main stage, on South Main Street near Red River; the Homegrown Stage in Bicentennial Square, which features all local talent and musicians; and a variety of different performances happening in Eagle Square, including Tandy’s Idol, which is a singing competition similar to American Idol. … Also on the main stage on Friday, we have our outdoor movie, which is American Graffiti.
What safety precautions are being put in place?
Market Days is usually held in June, and we plan to go back to having it in June. That is, overwhelmingly, the month that people like to have it … but we moved it to August this year because we thought that would allow more time for people to get vaccinated and feel more comfortable being in a larger group. Obviously, the new delta variant has posed some questions for us, but the city hasn’t decided to put a mask mandate back in place or anything, so we’re just encouraging people who attend, especially those who aren’t vaccinated, to protect themselves by wearing a mask, and to social distance whenever possible. We’ll have quite a few hand sanitizer stations around for people as well.
What kind of turnout are you expecting?
We’re thinking it could be anywhere from 30,000 to 50,000 people. Everyone we’ve talked to is really excited for it. We think it’s probably going to be one of the highest turnouts ever for Market Days, especially if the weather is good, because people are so anxious to get out and resume going to events.
Why did Intown feel it was important to only postpone rather than skip the event this year?
… After how much small businesses have struggled through this last year, we think [Market Days] is really important … as a revenue-driver and [it] really helps to boost our local economy, especially for downtown businesses, but also for the greater Concord area. … It’s also about morale [for the community]. Market Days has been a part of the community going on its 47th year. People have memories about coming to Market Days from when they were little kids. It really makes things start to feel like there’s some sense of normalcy again.
What’s the best way for people to plan out their day?
This is our first year having a Market Days website — we wanted to make sure that people are really clear about what’s going on and when it’s going on, so they can find a map of activities and all of the entertainment schedules there.
Market Days Festival
Where: Various locations on and off Main Street in downtown Concord
When: Thursday, Aug. 19, through Saturday, Aug. 21, with festivities from 10 a.m. to 10 p.m. each day
Cost: Admission and most activities are free
Covid protocol: Masks are not required but are strongly encouraged, especially for attendees who have not been vaccinated. Social distancing should be practiced as much as possible. Hand sanitizing stations will be available.
More info: Visit marketdaysfestival.com for a map of activities and schedule of entertainment and special events. See facebook.com/intownconcord for updates. For all other questions, call Intown at 226-2150.
Featured photo: Jessica Martin. Courtesy photo.
