The wait is finally over for comic book lovers as Free Comic Book Day returns on Saturday, Aug. 14, for the first time since 2019. The annual worldwide event, postponed from its traditional date on the first Saturday in May, invites comic book shops to hand out free comic books created specially for that day and host comic-related fun like cosplay contests, door prizes, special guests and more.
Each participating local shop is doing things a little differently, so whether you’re looking to just pop in, grab your free comic and go, or don your best cosplay and spend the day celebrating all things comics, New Hampshire has a FCBD experience for you.
Diversity Gaming in Hooksett, a new comic book and gaming shop that opened a month before the pandemic, is keeping the focus on the comics for its first FCBD. Owner Erik Oparowske said he placed a large order of free comics to ensure that every customer who wants a free comic can get the one they want quickly and easily. He said he’s expecting the shop to “go through most, if not all” of the comics he ordered.
“We wanted to provide an option for people who may not have half an hour to stand in line,” Oparowske said. “For us, it’s about getting the comics into people’s hands.”
Merrymac Games and Comics in Merrimack will have five comic artists on site promoting and discussing their comic books with customers.
“It adds a little something extra to the event [beyond] the free comics,” manager Bob Shaw said, “and it allows people to meet artists without having to go to a comic convention, which is nice because conventions can be really crazy and crowded, and a lot of people aren’t comfortable enough to start going to them again.”
Famous for its FCBD costume contest that typically attracts more than 100 participants, Double Midnight Comics, which has shops in Manchester and Concord, has decided to hold off on the contest this year and “keep it low-key,” co-owner Chris Proulx said, with plans to resume its usual FCBD festivities in 2022.
“We’re encouraging people to come in, shop a bit and head home with their haul,” Proulx said. “It’s a bummer not having the big event for the second year in a row, but safety is our focus this year.”
New Hampshire’s largest FCBD celebration, the Rochester Free Comic Book Day Festival, will return full-scale, with local comic creators, a scavenger hunt, vendors, prizes, a costume contest and more at businesses and venues all over the city.
“We’re doing Free Comic Book Day just like we’ve always done it in the past, nothing different at all,” said Ralph DiBernardo, owner of Jetpack Comics in Rochester, which hosts the festival in partnership with the city. “Everybody is excited to have a semblance of normalcy to life again.”
Oparowske said he looks forward to including more FCBD activities, like the ones at Jetpack, at Diversity Gaming in the future.
“I love that Jetpack and Double Midnight and places like that have that big, carnival-like atmosphere,” he said. “I hope that, once we’ve been here longer and are more firm in the community, we can do something a little like that.”
There are 51 Free Comic Book Day titles this year: 12 “gold” titles, which are available at all participating shops, and 39 “silver” titles, of which certain ones are available at select shops. The selection typically includes a mix of independent, standalone stories; spin-offs of movies, television shows, video games and established comic book series; and samplings or previews of existing or upcoming titles.
Comic book fans can pick up not only this year’s FCBD comics but also ones from 2020, which were released and distributed by comic book shops in batches over the course of nine weeks as part of “Free Comic Book Summer,” a reworking of FCBD held in lieu of the one-day event that year. Since Free Comic Book Summer took place at the height of the pandemic, the 2020 titles went mostly under the radar, and many comic book shops still have stacks of them that they’re hoping to give away at this year’s FCBD.
“I tried doing a free comic book drive-up last year. I got 12 people,” Shaw said, “so I’m still choking on last year’s Free Comic Book Day stuff that never got distributed.”
“I guarantee there is stuff people missed out on [in 2020], so it will be new to them this year,” Proulx added. “Everyone will leave with a nice stack of comics … from both this year and past years.”
Though thankful to be able to host Free Comic Book Day in its traditional format again, some comic book shop owners and staff are concerned that the rescheduled August date will affect the turnout.
Shaw said this year’s event and the new date haven’t been advertised on a national level nearly as prominently as in years past.
“There hasn’t been the same kind of buzz about it that you usually hear,” he said. “I think there will be a lot of people saying, ‘Oh, I didn’t know [FCBD] was today.’”
“We’ve had tons of customers asking us when [FCBD] is going to be,” Oparowske added. “There’s been a lot of confusion.”
But, Shaw said, it’s not always easy to predict what the turnout will be — it could go either way — and despite all of the variables that may determine whether people come out or not, there is one thing the comic book shops will always have going for them on FCBD: “People love free stuff, and that’s never going to change,” he said. “You can count on that, no matter what.”
Comics vs. Covid
When Gov. Sununu called for non-essential businesses to shut down in March of last year, local comic book shops were prepared for the worst.
“We went into panic mode,” DiBernardo said of Jetpack Comics. “We thought we would be shutting down for the foreseeable future.”
Now, about a year and a half later, many shops are not only surviving, but thriving, thanks to their innovative sales strategies and dedicated customer base.
Shaw said that once Merrymac Games and Comics shifted their business online, their sales numbers weren’t much different from before the pandemic.
“Honestly, the only change for us was that we didn’t have customers in the store,” he said. “We were still fulfilling and shipping out orders every day.”
For Jetpack, DiBernardo said, the ability to offer curbside pickup was the shop’s saving grace. He went from fearing that he would have to let half of his staff go, he said, to having to pay his staff overtime to keep up with the large volume of online and curbside pickup orders.
“Curbside pickup changed everything for us,” he said. “It gave us a goal — something that we could do. Once we figured out how to do it and we hit our stride with it, it went great for us.”
The shutdown was especially tough on Diversity Gaming, which had opened just a month earlier and therefore didn’t qualify to receive the state or federal financial aid that was being offered to small businesses. Oparowske said he owes the shop’s survival to the community.
“Even though we were the little babies on the block, people had already really embraced us and were excited about our presence here during that first month,” he said.
The popularity of online sales during the pandemic has led many comic book shops to make it a permanent part of their business model.
“We found that it was a big boost for us, and it still is,” DiBernardo said. “We’re seeing the same amount of online sales now that we were seeing a year ago.”
While comic book shops may not be considered an essential business on paper, Proulx said, they are essential to many people on a personal level.
“People needed distractions from the pandemic,” he said, “and we were there for them with comics.”
Find a comic
Local comic book store staff shared comic book and graphic novel recommendations for all kinds of readers.
Best comic for someone who “isn’t a comic book person”
Ice Cream Man by W. Maxwell Prince and Martin Morazzo.
A horror anthology series for fans of The Twilight Zone or Black Mirror.
Recommended by Jill Stewart, comic book manager at Double Midnight Comics.
Star Wars: The High Republic by Cavan Scott
A series of stories from the Star Wars universe for fans who want to get some background on where the upcoming movies might lead.
Recommended by Erik Oparowske, owner of Diversity Gaming.
Stray Dogs by Tony Fleecs and Trish Forstner
A dog wakes up in a strange house with no recollection of how she got there and a feeling that something terrible has happened.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Best comic for adult comic book nerds
Reckless by Ed Brubaker and Sean Phillips
Crime noir set in 1980s Los Angeles.
Recommended by Chris Proulx, co-owner of Double Midnight Comics.
Unsacred by Mirka Andolfo
A risque take on heaven and hell.
Recommended by Erik Oparowske, owner of Diversity Gaming.
King in Black by Donny Cates and Ryan Stegman
A new twist on old characters and the making of a new god for the Marvel Universe.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Crossover by Donny Cates, Geoff Shaw, Dee Cunniffe and John J. Hill
The series sets fictional characters from different comic books in real-world modern-day Denver, Colorado.
Recommended by Kyle Litchfield, staff at Jetpack Comics.
Best comic for teens who are too cool for superheroes
Radiant Black byKyle Higgins and Marcello Costa
A superhero story for a new generation, this series offers a more realistic look at what would happen if teens really had superpowers.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Life is Strange by Emma Vieceli
Based on the video game of the same name, this series follows a photography student who has the magical ability to rewind time.
Recommended By Erik Oparowske, owner of Diversity Gaming.
BRZRKR by Matt Kindt, Keanu Reeves and Ron Garney
Actor Keanu Reeves writes this story of the next movie that he wants to star in.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Best comic for young aspiring comic book creators
Strange Academyby Skottie Young, Humberto Ramos and Edgar Delgado
Dr. Strange of the Marvel Universe establishes a new academy for the mystic arts to train the next generation of magic-users.
Recommended by Kyle Litchfield, staff at Jetpack Comics.
Red Room byEd Piskor
This cyberpunk tale for teens is about a subculture of criminals who livestream murders for entertainment.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Best comic for kids who don’t like reading
Dog Man by Dav Pilkey
The protagonist in this kids graphic novel series is part man and part dog-police officer and -superhero.
Recommended by Chris Proulx, co-owner of Double Midnight Comics.
Batman Fortnite Zero Point by Christos Gage, Donald Mustard and Reilly Brown
A collaborative comic between DC and the popular video game Fortnite that rewards readers with exclusive content for the game.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Miles Morales: Spider-Man by Saladin Ahmed and Javier Garrón
Miles Morales balances school, parents and life as a teen — who also happens to be Spider-Man.
Recommended by Seth Deverell, staff at Diversity Gaming.
Best graphic novels
Days of Future Past by Chris Claremont
A look at the X-Men dystopian future that formed the basis for the movies.
Recommended By Erik Oparowske, owner of Diversity Gaming.
Something is Killing the Children by James Tynion IV and Werther Dell’Edera.
Children in the town of Archer’s Peak are mysteriously going missing, and the few that survive return with stories of terrifying monsters.
Recommended by Ralph DiBernardo, owner of Jetpack Comics.
Participating Comic Book Shops
For more information about Free Comic Book Day, visit freecomicbookday.com.
• The Comic Store, 115 Northeastern Blvd., Nashua, 881-4855, facebook.com/thecomicstorenashua. Hours are 10 a.m. to 6 p.m.
• Collectibles Unlimited, 25 South St., Concord, 228-3712, collectiblesunlimited.biz. Hours are 10:30 a.m. to 5 p.m.
• Diversity Gaming, 1328 Hooksett Road, Hooksett, 606-1176, diversitygaming.store. Hours are 11 a.m. to 11 p.m.
• Double Midnight Comics, 245 Maple St., Manchester, 669-9636; 67 S. Main St., Concord, 669-9636, dmcomics.com. Hours are 10 a.m. to 6 p.m. There will be sales and raffles.
• Escape Hatch Books, 27 Main St., Jaffrey, facebook.com/escapehatchbooks. Hours are 11 a.m. to 7 p.m.
• Jetpack Comics, 37 N. Main St., Rochester, 330-9636, jetpackcomics.com.The store partners with the City of Rochester to host the Rochester Free Comic Book Day Festival. Festivities including a scavenger hunt, cosplay competition, special guest comic book artists, vendors and more will take place at the store and at various locations throughout the city starting at 10 a.m.
• Khaotic Comics, 590 Central Ave., Dover, 834-9177, khaoticcomics.com. Hours are 11 a.m. to 3 p.m. The store will have special guest comic book artists, food and an appearance by Spider-Man.
• Merrymac Games and Comics, 550 DW Highway, Merrimack, 420-8161, merrymacgc.com. Hours are 10 a.m. to 9 p.m. Special guest comic book artists will be at the shop from 10 a.m. to 4 p.m.
• Newbury Comics, 777 S. Willow St., Manchester, 624-2842; 310 D.W. Highway, Nashua, 888-0720; 436 S. Broadway, Salem, 890-1380, newburycomics.com. Hours are 10 a.m. to 9 p.m.
• Nex-Gen Comics, 122 Bridge St., Unit 3, Pelham, 751-8195, nexgencomics.wordpress.com. Hours are 11 a.m. to 9 p.m.
• Stairway to Heaven Comics, 109 Gosling Road, Newington, 319-6134, stairwaytoheavencomics.com. Hours are 10 a.m. to 4 p.m. Special guest comic book creators will be at the shop.
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