New wine bar to open in Milford
By Mya Blanchard
mblanchard@hippopress.com
For English sommelier Emma Round, wine is more than just a drink. It stirs up memories, adding depth to life’s moments. In 2021 she had the idea to open Unwined, a wine bar and restaurant, to bring this experience to others. In addition to wine it will also offer cocktails and a diverse range of food served small-plate and sharing style. It is projected to open its doors in late August or early September.
“I was like, ‘You know, it’s after Covid, I’m going to open a restaurant and wine bar in southern New Hampshire,” Round said. “‘I don’t even live in America, but I’m going to do it and it’s going to be great … why not?’ Yeah, I think I temporarily lost my mind.”
With a love for wine and a background in business management in the United Kingdom, Round started looking for locations. She noticed that while the wine industry was growing in America, people were moving out of cities after the pandemic.
“You shouldn’t need to travel to Portsmouth or Portland or Boston to go to a really great place,” Round said. “There are so many places in southern New Hampshire right now that are opening up and creating experiences that you would have expected in these large cities. … I’m hoping we can add a new layer to that.”
In England, Round grew up in a culture and family in which wine was a staple. Wine bars were plentiful, and the beverage was key at family dinners. On the contrary, Round felt that Americans often associated wine with older, wealthier populations. It was important to Round to eliminate this misconception, as well as to educate people in a welcoming environment.
“For us it’s really about taking away that pretentiousness [and] making an inclusive environment that is accessible to everyone,” she said. “We’re hoping to be able to educate people in a fun and approachable way.”
Prior to the establishment of Unwined, Round had never been to New Hampshire but had worked in hotels in Boston. She discovered that she loved New England, finding small-town America to be particularly charming. When looking for a location, she knew she wanted to find somewhere that was easily accessible and central to other locations. She researched areas near the border of New Hampshire and Massachusetts, eventually deciding on Milford.
“I felt there was a really nice space for us there with the wine just to kind of [add to] the Milford food and beverage scene as a whole,” she said.
According to Round, the process of opening Unwined has been intense but incredible. While she had experience in the U.K., she had to learn how to manage a business in the U.S. She feels her European background will allow her to include unique and unusual wines not stocked at other wine bars.
“We’ve managed to source lots of fantastic products locally, and the entire community has been great,” Round said. “Milford town is chomping at the bit for us to open, and everyone has been so generous and open with me. … People have been incredible and so helpful, which I really appreciate.”
Unwined
Where: 1 Nashua St. in Milford
Opening: late August or early September
More info: unwinednh.com
Featured photo: Unwined. Courtey photos.
